This is watermelon snow. it both looks and kinda smells like a watermelon snow cone. But DO NOT eat it!! The watermelon color comes from someone spritzing it with some delicious syrup, but instead from an algae, an algae that thrives in a thin film of water on the top of the snow and these algae are red because they are packed with carotenoid astaxanthin and since this pigment absorbs lots of light it protects them from sun damage and it helps melt the snow around them so they always have a little pool of water to live in and these algae are also a really visual indication of climate change. They prefer a slightly warmer-than-freezing temperature so they're moe common as areas warm. they may also be accelerating warming because of that snow melting i mentioned. and also because the snow that remains is less reflective as for consuming watermelon snow scattered reports of people who did not ask me, indicate that eating watermelon snow can give you diarrhea. now that toxicity hasn't been seen in lab tests but keep in mind you also have, you just have no idea what else could be on that snow. Maybe its something that's gonna make you poop a lot! So just eat food!