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Last sync:2022-11-05 01:30
People are talking about subscriptions and what they do and why they matter so I wanted to go in and look at why YouTube might be worried about subscriptions and what the big ol' deal is.

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Hello! We're gonna talk a little bit about, uh, the analytics of the vlogbrothers and Complexly networks, here, 'cause we have the opportunity to do that and we're talking a lot about subscriptions and sub boxes these days, and we.. I do wanna give some context to that. I'm not gonna talk about my opinions on the sub box changes, cause I made a video about that on vlogbrothers and you can go check it out, and probably you're coming from that video to watch this one.

So, here is the traffic sources for everybody on the vlogbrothers network, so we have a bunch of different channels that are all.. SciShow, CrashCourse, Healthcare Triage, Sexplanations, Animal Wonders, uh, new shows that you probably haven't heard of like Nature League, and how much the different things matter to the different kinds of channels. So, right here we're seeing where all of our impressions, our views, our watch time comes from, so we're actually looking at watch time right now, this is basically the exact same graph for views, uh, but that's a little bit less of an abstract number, so, uh, we see that this base level here is.. are my suggested videos, and we see that this red bit here is the browse features, and then we've got search, and channel pages, and other YouTube features and et. cetera. So, um, our biggest hunk, at 41% is suggested videos, that's prob.. usually about the same for a lot of YouTube channels, um, search is a big piece for CrashCourse specifically, and to some extent SciShow, browse features, though, is where, um, subscriptions is hiding. And it's really frustrating that subscriptions and home aren't on this as a separate category... I don't really know why, I guess it's so that you can see tha- th- the browse feature as being, sort of, like, what YouTube is doing for you as the category of, like, people actively on their, sort of, like, front-page-home experience of YouTube, whether that's subscriptions or home, but I find it frustrating because then we have to say, well, 38%, and then we click on browse features, and then we see what percent is home and what percent is subscriptions.

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