John: Now that I've got a 50-ft microphone cord, nothing and no one can stop me. So listen I have a book coming out next week. It's called Everything is Tuberculosis. It's available for pre-order now, you can get a signed copy wherever books are sold but that's not what this video is about.

Because I have one job that's even more important than being the author of Everything is Tuberculosis and that job is being Hank - Green's - brother. Good morning Hank, it's Tuesday. 

(0:24) Potato: [barks in the far distance]

John: Potato, I'm trying to make a video, okay? You got to take it down a notch. You got to get with that format vibe. Sort of by definition, you have no idea what it's like to be Hank Green's brother so let me give you a little glimpse behind the curtain.

Every 7 to 10 days for the last 20 years, Hank Green has called me with an idea, inevitably a million dollar idea. He wants to bring back print newspapers ,his town needs an artisanal donut shop, he's figured out a way to render 3D movies in a crisp two dimensions. And many of these ideas are excellent, of course, his ideas: the Awesome Socks Club and Sun Basin Soap have raised millions of dollars for a Maternal Center of Excellence in Sierra Leone.

His idea SciShow has reached hundreds of millions of people with reliable information about science. And his idea, An Absolutely Remarkable Thing, is one of my favorite ever novels, etc. Also some of his ideas are terrible.

But the main thing you need to understand is the sheer quantity of these ideas. There are so-so-so-so many of them. One of Hank's early ideas was EcoGeek, a blog that charted the intersection between technology and the environment.

It was a great blog and because being Hank Green's brother was at the time not yet my job I was able to root from it from afar. It was successful but over time the sheer volume of things that Hank was doing overwhelmed him and EcoGeek sort of went away, except it didn't because Hank Green ideas never do. In addition to having lots of new ideas, Hank Green never stops threatening to revive old ideas and today Hank is announcing the relaunching of EcoGeek except this time it's not a blog, it's a subscription service for home cleaning products for eco-conscious homes.

So EcoGeek brings non-toxic cleaning supplies to your home from laundry sheets to hand soap to dishwasher tablets. They got everything, they even have glass cleaner. And they've done this by curating the best stuff from the internet just like the EcoGeek blog used to do, except instead of curating information now we're curating cleaning supplies.

And the best thing about EcoGeek which launches today by the way 100% of the profits go to charity specifically to the Coral Reef Alliance in support of their Maui Watershed Project. Oh no, I realized that when we went outside earlier we forgot to check the weather. Yeah, it's nice out.

Spring is like a "perhaps hand coming carefully out of nowhere". This idea was developed by the wonderful people at DFTBA and collaboration with Hank and I'm just so excited about it that I'm like spending the week before my book promo-ing it because I think it's brilliant. Uh-oh, uh-oh, oh no, oh no.

(2:40) [John AH-CHOOS]

John: That is not normal. What just happened to me is never normal. But right, I've been using EcoGeek's cleaning supplies exclusively for about two months and it's a game changer. There's less weight to ship, the stuff is amazing, and instead of enriching billionaires by buying like Tide or whatever I'm fighting Coral Reef Devastation.

Alright, I hope you like it. You should check it out. Link in the doobweedo.

Hank, being your brother is a stressful job but it is also my favorite job. I genuinely love it when you call me and say, "I think we've got a better way to do cleaning products" or whatever the idea is that week. It's also exhausting, of course.

There's always another horizon to sail toward. We never seem to quite arrive and yet I love it. It's invigorating, it makes it fun to be alive.

It helps coral reefs in Maui and hospitals in Sierra Leone and TB clinics in Lesotho. Your desire to make a difference in the world is truly inspirational to me, especially right now. Being the tail to your comet is a full-time job but like I said, it's my favorite job.

Hank, this is going to be a weird and stressful and overwhelming few weeks for me. I might not be able to make videos every single Tuesday although I will do my best. But I'm very excited to share the book with you all and fortunately for me I love an airport, which is good news because I will be in 18 of them over the next 19 days.

Thank you to everyone who has supported this book by pre-ordering it. Only 7 days now until y'all can read it. I'm so excited and also appropriately nervous.

Hank, I will see you on Friday unless you Face-Time me with an idea before that.